'Instagram, reels, Gen Z' get priority in BJP's digital outreach under new IT Cell chief

Deepak Mhaskey, BJP's new IT Cell chief, said the party will prioritise Gen Z outreach by focusing on Instagram content. "Young people are mostly on Insta...so we'll focus on disseminating information on government policies via reels," he told NDTV. Countering propaganda by foreign accounts and reporting accounts that spread fake news and anti-India narratives would also be prioritised, he added.