'Upstarts' burn brands, startups have build strategy: Rajiv Bajaj

Bajaj Auto MD Rajiv Bajaj cautioned startups against becoming 'upstarts', which have a "burn strategy". 'Upstarts' burn brands, technology, products and employee relationships, he stated. "Startups...have a build strategy. They build technology, brands, products and consumer experiences," he said, adding, "They build not just a strong topline but also a strong bottom line."