EVs are here to stay, with or without subsidy: Bajaj Auto's Sharma

Bajaj Auto's Executive Director Rakesh Sharma said even though there are uncertainties in the EV market, "electrification is here to stay, with or without the subsidy". "A switch took place in India when petrol prices crossed ₹100," Sharma said, adding that customers now want "freedom" from the fluctuating fuel price and are ready to pay one-time high cost for EVs.