Genelia and Riteish Deshmukh start a new plant-based meat venture

Bollywood actors Genelia and Riteish Deshmukh have started a plant-based meat venture, called "Imagine Meats". Plant-based meats are products made entirely from plant ingredients such as pea protein but replicate the texture and taste of animal meats. The couple's new venture aims to launch plant-based kebabs, chicken tikkas and other products in the coming months.