Grofers would never get into micro-delivery business: CEO

When asked if Grofers will follow the micro-delivery model, the online grocer's CEO Albinder Dhindsa said, "We would never do that." Further talking about ending its daily essentials subscription service in 2016, he also said, "We didn't see merit in doing it and realised that the model was unviable." Grofers would continue to lay "emphasis on core business," he added.