How do branded clothes end up selling for just a few hundred rupees at Delhi's Sarojini?
Many branded clothes sold at Delhi's Sarojini Nagar come from export surplus or factory rejects with minor stitching or colour defects, experts said. Shopkeepers buy them for ₹100-150 a piece, or cheaper in bulk, and sell them for ₹400-500, earning 20-30% margins. Many garments also travel from US, Canada and other countries via Panipat, major wholesale hub, before reaching Sarojini.