I don't drink but anything habit-forming is good business: Shark Tank's Ashneer Grover
Shark Tank judge and BharatPe Co-Founder Ashneer Grover said he never drinks but he thinks that "anything habit-forming is good business". "Bira (craft beer company) has been my biggest portfolio investment...I've been investing in the company for five years," he revealed during a talk show. Grover said he invested in 'In a Can' because it had "potential to develop habits".