'Instagram no longer a photo-sharing app', says Head of Instagram
Head of Instagram Adam Mosseri has shared a video wherein he discussed the changes coming to the app, and said, "Instagram is no longer a photo-sharing app." He said, "We're trying to build new experiences primarily in four key areas: Creators, Video, Shopping and Messaging." He added, "There's some serious competition right now...TikTok is huge and YouTube is even bigger."