Jameson Ginger Ale launches 'Must Be A Jameson' campaign in India

Jameson Ginger Ale has launched its new "Must Be A Jameson" campaign, celebrating the 'Jamesons', those who defy conventional norms: the free-spirited, charismatic connectors who tread through life differently. The campaign film aims to especially resonate with India's new generation, who are connected by the spirit they share, not by DNA.