Logistics unicorn Shiprocket pilots D2C marketplace Zop

Delhi-NCR based logistics tech unicorn Shiprocket is piloting a D2C marketplace Zop, Inc42 has learnt. The pilot started a few weeks ago and hosts around 200-300 brands across eight categories including fashion, beauty, electronics, among others. Saahil Goel, cofounder, managing director and CEO of Shiprocket, claimed Zop will generate more demand for these D2C brands and help them with discovery.