Morphed AI pics can cause damage to people; rules needed: Vembu

The Indian government's move to soon mandate labelling of AI-generated content is an absolutely necessary regulation, Zoho Co-founder Sridhar Vembu said. "Morphed images...can cause a lot of damage to people. I fully support this," he added. As per draft rules, companies must label AI-generated content, covering at least 10% of the visual display or the first 10% of audio duration.