Pernia's Pop-Up owner raises $10 mn from Madhuri Dixit, others

In its Series B funding round, Purple Style Labs, owner of Pernia's Pop-Up Shop, has raised $10 million. The round was led by Enam Holdings Director Akash Bhansali, and saw participation from actor Madhuri Dixit, Alpha Wave Global's Navroz Udwadia, and G.O.A.T. Brand Labs' Rishi Vasudev, among others. Founded in 2015 by Abhishek Agarwal, the platform incubates young designer brands.