Plans of laundry company misquoted as 'lingerie': Urban Ladder CEO

Furniture startup Urban Ladder's CEO Ashish Goel has said he was misquoted in some interviews that he was planning to start a lingerie company before Urban Ladder. “Arrey it was laundry! Some genius went and recorded laundry as lingerie!" said Goel. Adding that there's nothing wrong in selling lingerie, he said, "Let's set the record straight that it was laundry".