PUMA opens its first interactive retail store in India

PUMA's store at Indiranagar, Bengaluru is entirely redesigned and relaunched. With features like F1 Simulator, personalization studio, interactive screen, one8 shop-in-shop, Basketball range, global collaborations and futuristic store design, it will offer an immersive customer experience. The outlet features experiential elements from the recently launched PUMA store at Fifth Avenue, New York.