Sarbjeet Singh Dhillon took a risk in 2014 by planting date palms, a new crop in Hanumangarh, Rajasthan, at that time. Today, the plantation produces 250 kg of fruit per tree, generating ₹1.5 crore annually. After deducting costs, the profit per tree is ₹14,800. His fresh Barhi dates have buyers in West Bengal, Kerala, Gujarat, Maharashtra and Bangladesh.