Reliance's Journey From Retail Giant To Ecommerce Empire

Jio's internet revolution meant that Reliance also had to double down on marketplaces and online-first brands. The e-commerce journey began with AJIO in 206, followed by JioMart in 2020 and Tira in 2023. Reliance also performed a plethora of acquisitions Netmeds, Urban Ladder, Just Dial, Milkbasket, Clovia, and Ed-a-mamma between 2020 and 2023.