Soft drinks company Robinsons ends Wimbledon sponsorship after 86 years

Robinsons and Wimbledon have ended their sponsorship partnership after 86 years. One of the longest-running deals in the sport after being set up in 1935, Robinsons squash was created by Eric Smedley Hodgson, who handed out the soft drink to the players on his first visit to the tournament. The popularity of the drink moved it into commercial production.