'The Indian Handwritten Letter Co', provides personal letter-writing services at a fee of ₹99, and has sent over 2,500 handwritten notes in 6 months."We want to turn handwritten letters into a lifestyle product and enable people to send letters the way they send flowers and cakes," said Co-founder Ankit Anubhav. Others startups like 'Letteramail' and 'Callyally', also provide such services.