Apple is the world's most valuable global brand for the third year, according to a brand valuation ranking of 100 companies released by Kantar BrandZ. It is followed by Google, Microsoft, Amazon, McDonald's, Nvidia, Visa, Facebook, Oracle and Tencent. There are five newcomers and re-entrants on the list, including ADP, lululemon, Dell Technologies, Aldi, Pinduoduo, HSBC and Corona among others.