Which Dabur products are banned from using misleading "100%" claims?
Food Safety and Standards Authority of India has banned Dabur India products from using "100%" claims. As per the food regulator, such labelling goes against law and accounts for false advertising. The products include honey, apple cider vinegar, virgin coconut oil, sesame oil, cow ghee, coconut water and coconut milk. The claims include '100% natural', '100% pure', '100% organic', etc.