Cricketer Yuvraj Singh on Saturday launched his own fashion brand YouWeCan Fashion (YWC Fashion). Cricketers including Dwayne Bravo, Chris Gayle and Bollywood actors Amitabh Bachchan, Deepika Padukone and others were present during the launch. "YWC’s motto is 'Live, Dare, Inspire!'" said Singh. Sale proceeds from the apparel brand will contribute to Singh's NGO YouWeCan started in 2012.