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AI helps drive record $11.8 bn Black Friday online spending in US
short by Vaishnavi Mishra / on Sunday, 30 November, 2025
AI-powered shopping tools helped generate a record $11.8 billion in online shopping in US on Black Friday as shoppers turned to chatbots to compare prices and secure discounts. The AI-driven traffic to US retail sites soared 805% compared to last year. The holiday shopping season in US arrives amid tighter budgets, a high unemployment rate and lower consumer confidence.
read more at Moneycontrol