Cellecor Gadgets partnered with Poorvika Mobiles, adding more than 470 stores, aiming for a ₹150  crore annual revenue. Strengthening South India presence alongside LOT, BIG C & Sangeetha, the move supports Cellecor’s ₹750  crore regional target. Expanding Smart TVs, smartphones, wearables and audio devices, the brand drives ‘Make in India’ growth.