Cognizant's profile picture on social media platforms showed the word 'Innovate' amid the firm's trademark dispute. In April, Bombay High Court temporarily barred Cognizant from using its logo, which is allegedly similar to Bengaluru-based Atyati Technologies' logo. "We're temporarily using 'innovate'...to commemorate...one-year anniversary of...Bluebolt...initiative," Cognizant told Moneycontrol.