Swedish YouTuber PewDiePie has uploaded a video which ended with a disclaimer saying, "Don't be like Ekta Kapoor and go on a Twitter rant when it is completely unrelated to you." He titled the video, "She is angry because I made fun of her". PewDiePie spelled Ekta's name wrong in the beginning, saying, "Etika Kapoor here...I hate PewDiePie."