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FSSAI sends notices to RedBull, Monster, Hell & others over misleading 'energy drink' claim
short by Medhaa Gupta / on Wednesday, 1 July, 2026
FSSAI has issued notices to Red Bull, Monster, Hell Energy, Sting, Campa and PepsiCo's Adrenaline Rush for misbranding and misleading "Energy Drink" claims. The statutory body stated that FSSAI hasn't notified any standard for this. It also added that claims like 'vitalises body and mind', 'enhancing focus', 'boost energy levels', 'aid in general weakness', etc, aren't permissible.
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