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HC rejects HUL's plea, allows Emami to air 'Fair and Handsome' ad
short by Krishna Veera Vanamali / on Tuesday, 2 April, 2019
The Delhi High Court has allowed Emami to continue airing its 'Fair and Handsome' television advertisement, rejecting Hindustan Unilever's (HUL) challenge that it disparages its own 'Fair & Lovely' product. The commercial had an actor saying, "Ab to Ladkiyon ki cream chhodo Mr Lovely". HUL claimed the ad showed a white-and-pink tube which looked like its Fair & Lovely brand.
read more at Bloomberg Quint