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India's young shoppers fuel a thrifting revolution in fashion
short by / on Friday, 9 May, 2025
Fast fashion giants like Zara and H&M overproduce by up to 40%, fuelling global waste. But in India, a wave of young consumers is pushing back by embracing thrifting - buying and selling second-hand clothes. Once niche, thrift stores are now reshaping how Indian shoppers engage with fashion.
read more at The Core