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Letter from former Mahindra Thar owner to Anand Mahindra
short by / on Sunday, 10 August, 2025
In an open letter, writer Vineet KKN ‘Panchhi’ urges Anand Mahindra to protect the Mahindra Thar’s legacy. He warns that the SUV’s image has shifted from rugged adventure to urban menace and suggests leasing it with training, a 4x4 oath, and a code of conduct, reclaiming vehicles from those who misuse them.
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