Manyavar released a musical film featuring newlyweds Rashmika Mandanna & Vijay Deverakonda, with music by Amit Trivedi. It follows a modern couple's journey from differences to togetherness. Rashmika wears a Mohey lehenga while Vijay dons a Manyavar Indo-western outfit. Released shortly after their wedding, it has crossed 100M+ views and 8M+ likes on Instagram, strengthening brand's storytelling.