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Media firm Jagran’s digital unit to launch buyer app on ONDC
short by Kanishk / on Friday, 9 February, 2024
Media conglomerate Jagran Prakashan's digital vertical, Jagran New Media, is set to roll out a buyer-side application on the government-backed protocol Open Network of Digital Commerce (ONDC) as early as next month, according to a source aware of the development. Named 'Khojle', the feature will put Jagran in direct competition with Paytm, PhonePe's Pincode, magicpin, and Mystore, among others.
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