Meesho will allocate nearly 9% of its total IPO proceeds, worth ₹5,421.20 crore, to pay salaries for existing and replacement hires in its Machine Learning and AI teams at its subsidiary, Meesho Technologies. It'll invest ₹1,390 crore in cloud infrastructure and ₹1,020 crore in marketing and brand initiatives within the same subsidiary. The IPO will open on December 3.