Pakistan's viral 'Friendship ended with Mudasir' meme was sold for 20 Ethereum tokens valued at $52,530 (over ₹39 lakh) at an NFT auction. A 2015 Facebook post by Asif announcing the end of his friendship with Mudasir, while introducing a new friend Salman, had gone viral. Since then, memes around the trio are used to announce changes in relationships.