Paytm Mall has announced its 'Holi Special' Maha Shopping Festival, starting March 20. The ten-day festival will offer exclusive brand discounts & Paytm cashback on mobiles, electronics & fashion from over 15,000 brands, the company said. Paytm Mall has tied up with Axis Bank, ICICI Bank & Standard Chartered Bank to offer an additional 10% cashback, it added.