Shark Tank India-featured spices brand Zoff has raised Rs 40 crore in funding from JM Financial Private Equity through JM Financial India Growth Fund III. Founded in 2018 by brothers Akash Agrawal and Ashish Agrawal, The startup offers a curated selection of spices, dry fruits, and whole food products. It previously raised funding from Boat's Co-Founder & CMO, Aman Gupta.