Buy-now-pay-later (BNPL) fintech startup Simpl said it has laid off 30 employees as part of its efforts to improve operational efficiencies. The startup's four VPs Ashwini Ravindranath, Vatsal Jain, Ramkumar Narayanan and Anoop Saurabh have also resigned, Moneycontrol reported. This comes a month after the startup reportedly laid off around 160 employees.