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Snoop Dogg's VC firm leads $9.5M investment in US sleep solutions startup
short by Dharna / on Saturday, 25 July, 2020
Casa Verde Capital, a cannabis-focussed venture capital firm founded by artist Snoop Dogg, is leading a $9.5 million investment round in US-based sleep solutions startup Proper. The startup offers a combination of sleep coaching and supplements as a "holistic" sleep health solution. Proper's Co-founder Nancy Ramamurthi said it would later explore applications for cannabinoids in its supplements.
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