E-commerce fashion retailer Myntra aims to achieve $5 billion in gross merchandise sales volume (GMV) by 2018-2020, the company's CEO Ananth Narayanan said on Tuesday. "Currently, we are about $500 million in GMV,” he added. Further, Myntra plans to continue to focus on its app-only strategy. "Our GMV is 60% higher than what it was in pre-app days,” Narayanan said.