Tendulkar-backed startup Universal Sportsbiz raises ₹100 cr

Sachin Tendulkar-backed fashion startup Universal Sportsbiz (USPL) has raised nearly ₹100 crore from Accel and its Growth Fund, along with NB Ventures and Alteria Capital. The startup had raised ₹100 crore from Accel last year at a valuation of around ₹736 crore ($100 million). Launched by Anjana Reddy in 2012, USPL operates fashion brands including Wrogn, and Imara.