Billionaire Elon Musk's company Tesla launched its own brand of tequila called 'Tesla Tequila' that costs $250 (over ₹18,500) per bottle. Musk first mentioned Tesla-branded tequila in 2018 and called it 'Teslaquilla' in an April Fool joke about his electric carmaking company going bankrupt. Tesla Tequila bottles got sold out from Tesla's website within hours of launch.