Indian captain Virat Kohli's brand value, estimated to be worth over ₹616 crore ($92 million), is second only to Bollywood actor Shah Rukh Khan, whose brand value is estimated at around ₹880 crore ($131 million). The 28-year-old cricketer currently endorses over 20 brands, alongside owning a fashion label called 'Wrogn' and a chain of gyms called 'Chisel'.