Reacting to actor Hrithik Roshan featuring in Nirma washing powder's latest commercial, a user tweeted, "Wondering what will happen now to Hema, Rekha, Jaya aur Sushma?" Another user tweeted, "#HrithikRoshan did movies with Jaya and Rekha. He couldn't do movies with Hema and Sushma. So he finally did a #NirmaAdvanceTVC."