Chennai Super Kings (CSK) topped the list of IPL teams with highest brand value with $212 million valuation in 2023, as per Houlihan Lokey. Royal Challengers Bangalore, Mumbai Indians and Kolkata Knight Riders follow CSK with a brand valuation of $195 million, $190 million and $181 million, respectively. Notably, Rajasthan Royals' brand value jumped 103% year-on-year, the highest among teams.