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X to reduce payouts for 'clickbait' accounts
short by Anushka Singh / on Monday, 13 April, 2026
X product head Nikita Bier said that the platform will reduce payouts to accounts that are "flooding the timeline with clickbait". He further added that aggregator accounts had their earnings reduced by 40% this payment cycle. Bier separately said that X is experimenting with new tools to trace content to original authors and allocating a portion of revenue to them.
read more at Firstpost