Business school TA Pai Management Institute (Tapmi) is conducting its market research 'BrandScan' in association with Eros Now to learn consumer behaviour. BrandScan is being conducted in 3 formats - Urban format (Bengaluru), Semi-urban format (Manipal) and Rural format (Kundapura). It will take place in Bengaluru from November 26-27 at Phoenix Marketcity with a rock show and a dance competition.