Zomato's brand value recorded 100% YoY rise in 2024 to $3.55 billion, as per market research firm Kantar. Bajaj Auto's brand value rose 94%, DLF's rose 93%, Reliance Retail saw its brand value rise 79% while Mahindra's brand value jumped 78%. Brand value of TVS (71%), Hero (62%), IndiGo (59%), Colgate (56%) and Indian Oil (50%) also rose in 2024.