Shah Rukh Khan's 'King', made on ₹400 crore budget, earns 109% profit before release

Before a single ticket has been sold, Shah Rukh Khan's 'King' has generated ₹835 crore, more than double its estimated ₹400 crore budget, ABP News reported. The business reportedly comes from various pre-release deals, including digital streaming, domestic and overseas theatrical, satellite and music rights. Directed by Siddharth Anand, 'King' is his second collaboration with SRK after 'Pathaan'.