Apple's App Store generated ₹44,447 crore in developer billings and sales in 2024, the company said. It further stated that the global earnings of India-based developers have tripled over the last five years. The developers generated ₹38,906 crore from the sale of physical goods and services, ₹3,014 crore from in-app advertising and ₹2,527 crore from digital goods and services.